Rachel Ray and the Terrorist Keffiyeh
Dunkin’ Donuts has pulled a commercial advertisement on TV that featured do-it-all Rachel Ray. The ad was pulled because Ray was wearing something that very closely resembled a keffiyeh (a popular fashion piece of terrorists). Michelle Malkin brought the attention to light in her syndicated column and on her blog MichelleMalkin.com:
My syndicated column today examines the keffiyeh kerfuffle with Dunkin’ Donuts and Rachael Ray that I noted on the blog last week. As you’ll recall, I linked to an item by LGF’s Charles Johnson about the scarf she wore in a recent Dunkin’ ad. Keffiyeh chic has been covered on this site and at Hot Air extensively (see here, here, and here). Anti-American fashion designers abroad and at home have mainstreamed and adapted the scarves as generic pro-Palestinian jihad or anti-war statements. Yet many folks out there remain completely oblivious to the apparel’s violent symbolism and anti-Israel overtones. Left-wing bloggers responded with complete scorn, deliberate mischaracterizations of the debate, and then outrage when Dunkin’ Donuts commendably showed sensitivity to the concerns and pulled the ad.
In her column she went into detail about the hate behind the keffiyeh:
The keffiyeh, for the clueless, is the traditional scarf of Arab men that has come to symbolize murderous Palestinian jihad. Popularized by Yasser Arafat and a regular adornment of Muslim terrorists appearing in beheading and hostage-taking videos, the apparel has been mainstreamed by both ignorant (and not so ignorant) fashion designers, celebrities and left-wing icons.
Other Celebs and Politicians Caught in the Keffiyeh
Did Dunkin’ Donuts do the right thing?
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One Response to “Rachel Ray and the Terrorist Keffiyeh”
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I can totally undertsand why it seems like it was meant to be offensive…after all, why wear a scarf with a t shirt? It looks silly and out of place anyway. You always have to know your audience when marketing and be awre of every detail.